FAQs – Businesses

What is Connecticut Spa & Wellness Week?

Connecticut Spa & Wellness Week is an annual event that gives consumers the opportunity to experience premium full-service spa treatments at some of the top spas, wellness centers, and fitness studios across Connecticut. Services are offered at set promotional rates from $50 and up, or at discounts of 25% or more.

Why should a business participate in Connecticut Spa & Wellness Week?

A business – spa, wellness center, fitness center, beauty provider and all wellness businesses – should participate in Connecticut Spa Week for several strong, strategic reasons:

  1. Increased Exposure & Brand Awareness

    Your business will be featured in statewide promotions, directories, and marketing materials.

    Connecticut Spa Week attracts new customers actively seeking spa and wellness experiences – putting your business in front of a wider, engaged audience.

  2. Boost in Bookings & Revenue
    Special offers drive traffic and encourage people to try services they may not usually book. Many Connecticut Spa Week clients will return after their first visit, creating long-term value from a one-time promotion.

  3. Stand Out from Competitors
    Being a featured spa during Connecticut Spa & Wellness Week sets your business apart in a competitive industry.

    Participation signals professionalism, confidence, and commitment to quality service at accessible prices.

  4. Low-Cost Marketing Opportunity
    Gain access to regional and digital marketing without bearing the full cost.

    You benefit from event-wide advertising (social media, email marketing, press outreach) that amplifies your reach.

  5. Engage Lapsed or Curious Customers

    Bring back former clients who may need a reason to return.

    Attract first-time spa-goers looking for a comfortable, affordable introduction to wellness.

  6. Networking & Business Development
    Be part of a larger health and wellness movement in Connecticut.

    Build relationships with other local businesses, tourism partners, and press.

  7. Flexible Participation
    You choose which services to offer and when.

    Treatments are discounted, but not free -meaning you still earn revenue while promoting your business.